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Case Study

Moving Mountains Solving the Industry’s Excess Cable Crisis

Case Study

15 Sept 2025

Mountrel Editorial

Supply & Infrastructure Insights Team

Innovative Marketing Strategies for Small Businesses

Case Study

15 Sept 2025

Mountrel Editorial

Supply & Infrastructure Insights Team

Innovative Marketing Strategies for Small Businesses

Case Study

15 Sept 2025

Mountrel Editorial

Supply & Infrastructure Insights Team

In September 2023, infrastructure funders pulled back sharply on telecom investment. Network expansions paused. Focus shifted to activating existing networks and connecting homes. 

But one thing didn’t stop: cable deliveries. 

This left the industry with thousands of kilometres of excess fibre stock sitting idle in warehouses. And yet, the stock wouldn’t move. Why? 

It was branded by specific brands, making it undesirable for others. 

Pricing was unrealistic, pegged to original purchase cost rather than current market value. 

The Mountrel Solution 

We approached this differently. Instead of waiting for the UK market to absorb the overstock, we tapped into our broader European network and brokered cross-border deals. 

In one example, we helped move x,xxx metres of unused cable from both our own stock and that of a client. The results: 

  • Lower warehouse storage costs 

  • Cash injection from what was considered dead stock 

  • Restoration of operational space for active inventory 


    Lessons for the Industry 

Treating excess stock as an unmovable liability is a mindset issue. Mountrel's cross-market knowledge and flexible pricing models allow us to reposition surplus goods into value-generating assets. 

Have a question or need a quote? We're here to assist.

Engineered to UK standards, built for real-world use with 49.5M meters of rope, 12.3M meters of cable, and 95.2% repeat orders to prove it.

a couple of warehouse workers and a couple of engineers and a couple of clients talking and smiling